-
Page weight triage: what to remove first to cut page CO2 most effectively
A practical, prioritized guide that tells teams which page assets to remove or change first to achieve the largest reductions in network transfer, device work and per visit carbon. Readable…
-
Sustainable web video: formats, streaming, posters and autoplay policies
Learn practical ways to reduce the network and device cost of video on websites by choosing efficient codecs and streaming,…
-
Practical sustainable SEO tactics for crawl budget, internal linking and lighter pages
Learn a practical set of SEO actions that reduce unnecessary crawling and page weight while protecting discoverability. This post shows…
-
Average website carbon footprint in 2026 and what good looks like
This post explains how to interpret per visit website emissions in 2026, why a single average is misleading, how to…
-
Structured data with minimal overhead
Practical patterns to deliver accurate structured data without adding maintenance burden or client side weight. Learn implementation tactics, validation steps,…
-
Measuring personalization carbon cost and delivering recommendations with minimal client side code
This post shows how to estimate the carbon cost of personalized recommendations and then reduce that cost by using lightweight…
-
Running an effective JavaScript performance budget program
Learn a step by step case study style approach to pick measurable JavaScript limits, embed them into development and continuous…
-
Keep Consent Banners Lightweight to Minimise Performance Impact
This post explains the ways consent banners and consent management scripts commonly add latency and device work, and gives practical…
-
How to set and enforce a JavaScript performance budget
This article explains how to choose measurable JavaScript limits, where to measure them, and practical ways to enforce budgets during…
-
Deliver recommendations with low carbon and minimal client side code
This post explains practical methods to reduce the carbon cost of personalized recommendations by shifting work off devices and eliminating…